Privacy Policy – Smart Mart Messenger Assistant

Last updated: 01/10/2026

This privacy policy explains how Dispersed AI ("we", "us") collects, uses and protects information when you message Smart Mart on Facebook Messenger or comment on Smart Mart's Facebook posts. Smart Mart is a trading name of CVR Sofa's Limited (company number 16308001), a furniture and appliance retailer in Blackpool. We operate the automated messaging assistant on behalf of CVR Sofa's Ltd. This policy applies only to Smart Mart Blackpool's Facebook Page.

Contact: josh@dispersedcollective.com · Dispersed AI

1. What information we collect

When you contact Smart Mart through Messenger or Facebook comments, we receive the following from Meta:

• Your public profile details: your name and your Facebook user ID for this Page.
• Your messages and comments: the text, and any images, you send to Smart Mart.
• Details you choose to share: for example a postcode or address for a delivery quote, a phone number, or the products you're interested in.
• Technical information: the date and time of your messages and the conversation ID, which we need to send replies back to you.

We do not collect your Facebook password, friends list, or any information beyond your conversation with Smart Mart.

2. How we use your information, and why

We use your information only to:

• Answer your enquiry: for example about stock, prices, opening hours or delivery.
• Work out delivery costs: using the postcode or address you give us.
• Pass your conversation to a member of Smart Mart's staff: when you need a person, for example for an order, a complaint or a more detailed question.
• Keep a record of the conversation: so staff can follow up and so the assistant can understand earlier messages in the same chat.
• Fix problems and improve how accurately the assistant answers.

We process this information because it's needed to respond to the enquiry you started (legitimate interests, and taking steps at your request before a sale).

We do not:

• sell your information
• use it for advertising
• send you marketing messages unless you ask us to
• share it with anyone except as described below.

3. Who we share it with

• Smart Mart: staff who handle your enquiry or order.
• Service providers we use to run the assistant, only as needed to provide the service:
  • Meta, to receive and send messages
  • An AI service, to understand and draft replies
• Authorities: only if we are required to by law.

Some of these providers may process data outside the UK. Where they do, we rely on appropriate safeguards such as UK adequacy regulations or standard contractual clauses.

4. How long we keep it

Your conversation is stored in Smart Mart's Facebook Page inbox, which is held by Meta under Meta's Privacy Policy. It stays there until it is deleted by you or by Smart Mart. We do not keep a separate long-term copy of your conversation. Temporary copies made by our systems while handling your message are automatically deleted.

5. How to request deletion of your data

You can ask us to delete your data at any time:

email josh@dispersedcollective.com with the subject "Data deletion request" and the name on your Facebook account.

We will confirm and permanently delete your conversation data within 30 days. We'll let you know if we have to keep anything for legal reasons, for example records of a completed purchase.

6. Your rights

Under UK data protection law you have the right to:

• access the information we hold about you
• correct it
• delete it
• object to or restrict how we use it.

To use any of these rights, contact us at josh@dispersedcollective.com. If you're unhappy with how we handle your data, you can complain to the Information Commissioner's Office (ico.org.uk).

7. Security

We store data with reputable providers. Access is limited to people who need it to handle your enquiry.

8. Children

This service is not intended for anyone under 13. We do not knowingly collect their information.

9. Changes to this policy

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated.

Terms of service

By using our website, contacting us, or speaking or messaging with an AI agent we operate, you agree to these terms. Our AI agents provide general information and handle enquiries and bookings on behalf of the businesses that use them. Their replies may occasionally be incomplete or inaccurate, so please confirm important details, such as prices, appointments or advice, directly with the business concerned.

You agree not to misuse our services, including by attempting to disrupt, reverse-engineer or gain unauthorised access to them, or by using them for unlawful, abusive or misleading purposes.

Our services are provided "as is", and to the extent the law allows, Dispersed AI is not liable for indirect or consequential losses arising from their use; nothing in these terms limits liability that cannot be limited under UK law.

We may update these terms at any time, and continued use means you accept the latest version. These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction. Questions about these terms can be sent to josh@dispersedcollective.com.